Play Shell
Background
If you are a minor at law (which usually means you are aged
under 18 in countries including Australia and the United States, though this
age may vary depending on where you are located), you must get your parent or
guardian’s permission before providing us with any personal information. We may
collect Non-Personal Information, such as a device ID or other persistent
identifier linked to the device or computer, which may be used by a child to
play our Websites.
We will strictly compley with all relevant legislative
requirements and in the event of any inconsistency, the legislative
requirements will override the provisions of this document. We reserve the
right to amend our Privacy Policy at any time without notice to you, and such
amendments will take effect from the date of issue on our website. The privacy
of your personal and non-personal information is afforded the highest level of
importance by Play Shell.
Collection of Information
If you choose to submit your Personal Information to us for
any other reason in any other form, we will collect such Personal Information
and use it for the purposes for which you submitted it
We may collect information regarding the device you use to
access the software, applications and/or services, including (where applicable)
its model, operating system, screen resolution and other technical information.
We may collect any Personal Information that you disclose
when you choose to send a message to another user or defined group of users
through our message, chat, post or other in-game function as well as the
necessary Personal Information of the user(s) you are contacting, in order to
facilitate the communication. (We will never collect any information sent
outside of the functionality of our Websites/Apps, including through emails or
text messages).
We may collect your Personal Information that you may
disclose during the use of public forums, comment section, or chat function.
We collect information when you make a purchase through our
Apps, we will collect your credit card information and other billing
information.
We collect personal information that you provide directly to
us such as at the time of account creation, managing your profile, marketing
communication, using any interactive and engaging feature of our service,
promotional survey, communication with our customer support team otherwise
communicate with us. Your personal information may include your name, email id,
password, postal address, photographs, comments and posts on our forum,
messages between different users and any other personal and contact information
that you may choose to provide.
Use and Disclosure of Information
We may use information held about you to verify your
compliance with any terms and conditions that may apply to the use of our
software, applications and/or services.
We may provide aggregated or anonymous information to third
parties for the purposes of developing and delivering targeted advertising. We
will not share your personal information with such third parties without your
consent.
we will not use or disclose personal information about you
otherwise than for the purpose of providing or offering goods and services to
you, for any other purpose that you may reasonably expect, for any other
purpose authorized by law, or for any other purposes disclosed to or authorized
by you. This may include disclosures to organizations that provide us with
professional advice, such as solicitors, accountants and business advisors.
Below are provider names of some of the third party
analytics and advertising services we use. Please see the links below to learn
more about the privacy policy of our third-party service providers.
Heyzap: https://www.heyzap.com/legal/privacy
Kidoz: http://kidoz.net/privacy-policy/
Chartboost: https://answers.chartboost.com/hc/en-us/articles/200780269-Privacy-Policy
Google Analytics:
https://www.google.com/intl/en/policies/privacy/
Firebase: https://www.google.com/policies/privacy/
Game Analytics: http://www.gameanalytics.com/privacy
Super Sonic: https://www.supersonic.com/privacy-policy/
Leadbolt: https://www.leadboltnetwork.net/p/legal/privacy
AppLovin: https://www.applovin.com/privacy
Adcolony: http://www.adcolony.com/privacy-policy/
Unity Ads: https://unity3d.com/legal/privacy-policy
Advertising
Usage Data and Non-Personal Information such as advertising
identifiers may be used to determine how many clicks an ad received, to measure
the effectiveness of ad campaigns, to determine the proper amount of repeat
views of a given ad, and/or to deliver ads that best relate to your interests.
Depending on your device and its operating system, you may be able to choose to
prevent your device’s ad By using our Website/Apps, you may be offered
advertising content.
Transfer of Information Overseas
What we do with the information we gather
Internal record keeping.
Your public information if social media is used in the app.
We may use the information to improve our products and
services.
Security
App Usage Data and User Behavior
Links to other websites
For better user experience, we may get the following
information
Demographic information such as location, preferences and
interests for Remarketing purposes
Our game may contain advertising and links to other websites
of interest. However, once you have used these links to leave our site, you
should note that we do not have any control over that other website. Therefore,
we cannot be responsible for the protection and privacy of any information,
which you provide whilst visiting such sites and this privacy statement does
not govern such sites. You should exercise caution and look at the privacy
statement applicable to the website in question.
Controlling your personal information
Below are provider names of some of the third-party
analytics and advertising services we use. Please see the links below to learn
more about their privacy policy.
Use of information – purpose and legal basis
We use information about you for the following purposes in
accordance with the legal bases for each type of personal data as described
below:
Age
-is being processed:
a.to identify whether you are a child or adult for data
protection purposes to determine the legal requirements for our processing of
your data.
Our processing for the above purpose is necessary for
compliance purposes, see Article 6(1)(c) of the GDPR.
Log-, device-, usage-, and consumption information
-are being processed:
b.to provide and deliver the products and services you
request and send you related information as requested by you / as agreed with
you;
c.to provide and maintain the App and the game experience;
and
d.to send you technical notices, updates, security alerts,
and support and administrative messages;
Our processing for the above purposes is necessary for the
performance of a contract to which you are party in order to support the
operation of the App, facilitate the delivery of requested products and
services and enable maintenance and update of the App, see Article 6(1)(b) of
the GDPR.
f.to personalize and improve the App and provide tailored
content and features;
e.to provide news and information about the App that we
think will be of interest to you;
g.to monitor and analyze trends, usage and activities in
connection with the App; and
h.to provide children (as this term is construed under GDPR
in EU, COPPA in the US and relevant applicable legislation in other
jurisdictions) with reasonable contextual advertisements in the App.
i.to provide non-child users that have given us consent to
share their advertising IDs with our ad network partners (as further specified
under Sharing of Information) for the purpose of serving them with personalized
advertisement in the App (behavioral advertising).
Our processing for the above purpose is justified by our
legitimate interests in providing advertisements and content of interest to you
in accordance with Article 6(1)(f) of the GDPR. The disclosure of your
advertising ID to third parties for the purposes of behavioral advertising is
based on your consent in accordance with Article 6(1)(a) of the GDPR (see more
below under Sharing of Information).
Information from other sources
-are being processed:
j.to provide and deliver the products and services you
request and send you related information;
Sharing of information
Our processing for the above purposes is justified by our
legitimate interests in providing content of interest to you and improving our
services in accordance with Article 6(1)(f) of the GDPR.
k.to link or combine information we get from others to help
understand your needs and provide you with better service; and
We disclose information about you to the following
categories of recipients based on the legal bases in Sections 6(1)(b), 6(1)(c)
and 6(1)(f) of the GDPR (see a description of the legal bases above):
Right to request access
You have the right to request access into the data that we
are processing on you, see
Article 15 of the GDPR, including information about:
•the purposes of the processing
•the recipients or categories of recipient to whom the
personal data have been or will be disclosed
•the envisaged period for which the personal data will be
stored
•the categories of personal data concerned
Furthermore, you have the right to obtain a copy of the
personal data undergoing processing. Please note that the access may be
restricted due to intellectual property or trade secrets.
The right to object
You have the right to object to our processing of your
personal data for direct marketing purposes at any time. We will cease the
processing of your personal data for this purpose after the objection.
You have the right to object to our processing of your
personal data on grounds relating to your particular situation when the data
are processed based on the balancing-of-interest rule in Section 6(1)(f) of the
GDPR, see Article 21 of the GDPR. In this case, we will cease the processing
unless there are compelling legitimate grounds for the processing which
override your interests, rights and freedoms or if the processing is necessary
for the establishment, exercise or defense of legal claims.
Right to rectification and erasure
You have the right to have inaccurate personal data
rectified, see Article 16 of the GDPR.
Furthermore, you have the right to have your personal data
erased where one of the following grounds applies, see Article 17 of the GDPR:
•the personal data have been unlawfully processed or
•if you have withdrawn your consent and there are no other
legal grounds for the processing,
•if you have objected to the processing and there are no
overriding legitimate grounds for the processing,
•the personal data have to be erased for compliance with a
legal obligation in Union or Member State law,
•the personal data have been collected in relation to the
offer of information society services.
•the personal data are no longer necessary in relation to
the purposes for which they were collected or otherwise processed,
Please note that your right to erasure may be limited if the
data are necessary for compliance with a legal obligation or for the
establishment, exercise or defense of legal claims.
T
The withdrawal of your consent does not affect the
lawfulness of processing based on your consent before its withdrawal.
You have the right to obtain restriction of processing in
certain circumstances, see Article 18 of the GDPR. If you have the right to
restriction, we will only process your data with your consent or for the
establishment, exercise or defense of a legal claim or to protect a person or
important grounds of public interest
Raimunda
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